Christina DeBusk 

Regular Contributor


How to Improve Workplace Communication (And Increase Your Success!)

Good communication between you, your staff, your clients, and anyone else you deal with regularly is vital. Ultimately, the more clearly you are able to share what it is you want, what you expect, how you want things done, what changes need to be made and every other piece of communication relevant to running a successful business, the more you’re able to grow in whatever … [Read more...]

How to Use Press Releases to Help You Grow Your Business

Imagine what it would be like if, in order to grow your small business, you had to personally go door to door, telling each and every individual that answers about your products or services. How long would it take you to hit everyone in your target market? Too overwhelming an idea to even consider? Okay then. Let’s say you get smart about it and, instead of just going out … [Read more...]

4 Ways to Cope When Your Small Business Has You Feeling Anxious

A couple years ago things seemed kind of slow in the freelance writing world and I found myself feeling rather anxious about whether I’d have enough work to meet my business and income-related goals for the year. Then, work picked up (like it always does) and I found myself worrying and stressing about getting everything done by their deadlines and keeping all of my clients … [Read more...]

Creative Perks to Offer Your Employees

On August 12th, 2016, Catalyst published a list of somewhat frightening statistics about employee turnover and retention. Among them are: In 2015, 33.4 million U.S. employees left their jobs. Voluntarily. An additional 37 percent are considering taking this same action themselves. For each employee that must be replaced, it costs the company roughly 21.4 percent of … [Read more...]

The Role Emotions Play In Marketing

In order to be successful in business, you have to be able to effectively market your products and services to your target market. While it may seem like appealing to your ideal customer’s reasoning or sense of logic would be a great way to do that, you may actually get further ahead by appealing to their emotions instead. Why Emotions Matter In Marketing In a post published … [Read more...]

Business Owners Share the One App They Can’t Live Without

When it comes to technology, people seem to be at one end of the spectrum or the other. Either they love it and furiously work to figure out all of the new and improved ways to enhance their lives electronically, incorporating them wherever they can, or they hate it, finding any way they can to avoid anything even remotely related to tech. For those of you in the former … [Read more...]

Sleepless Nights & Jam Packed Days? How to Manage

Ever have those nights when you’re lying in bed trying to will yourself to sleep because nothing else seems to be working? And don’t they always seem to occur when you have so much to do the next day that even a full night’s sleep wouldn’t necessarily be enough? Unfortunately, that’s where I was just a few weeks ago. It seemed like no matter what I did, I would find myself … [Read more...]

Want to Be a More Successful Business Owner? Hone This One Skill

Success. As a small business owner, what does this one word mean to you? Does it mean bringing in a certain level of revenue annually? Increasing your client base to a particular number? Reaching a specific goal or milestone, such as a certain number of products sold or services provided? Or maybe success means something a little more personal, like finally being able … [Read more...]