Lou DiToro 

Guest Contributor


What is a Smart Safe And How Your Business Can Benefit From One

Does your business handle cash? If it does, there’s good news. Cash is still king. And it's likely to remain that way for decades—despite the buzz about digital payments. So you shouldn’t have to make sweeping changes in how customers pay you any time in the near future. Why will cash remain king? It's simple. Consumers prefer using it instead of other payment methods in … [Read more...]

8 Local Marketing Trends That Can Boost Profitability

Are you taking advantage of all that local marketing has to offer? Amazon Local Services (ALS) is a relatively new and simple way for customers to buy services from local providers, like carpenters, auto mechanics, and electricians. ALS’s rollout last year is prompting other technology providers to consider doing something similar. The introduction of more ALS-types services … [Read more...]

7 Encryption Best Practices To Protect Customer Data

Protecting data isn't an option these days. It's a necessity. If you have a small business, you're responsible for any customer data that's lost or stolen—even if it's through employee negligence. With an increasing number of employees using personal devices at work, the chances of customer data getting lost or stolen are greater than ever. Since personal devices can hold … [Read more...]

6 Keys to Delivering Epic Customer Service

Want to know the best way of boosting customer profitability? Improve customer service. A recent infographic from SalesforceDesk.com says that 70% of consumers would continue to do business with you if you resolve a complaint. The infographic also says that 9 out of 10 consumers would pay more to ensure good customer service. Building customer loyalty by improving customer … [Read more...]