Content Marketing

BM Windows Adds to Its Library of Customer Resources With New E-book

At Maven, we’ve had the privilege of working on some great projects, and one of the most recent ones we’re excited about is the publication of the new e-book by Michal Bohm, owner of San Diego replacement window and door company BM Windows. What makes this e-book special is that it’s the second one for the company, making it a powerful addition to an already-outstanding set … [Read more...]

10 Unusual Places to Find Blogging Inspiration

There’s nothing worse than staring at a blank page and wondering what on earth you’re going to write for your next blog post. Anyone in the business of content marketing or simply blog writing for pleasure will know the importance of keeping a regular routine. Publishing posts regularly is key to building an audience and, most importantly, keeping your finger on the pulse of … [Read more...]

10 Free Tools to Streamline Your Internet Marketing Efforts

There are a myriad of resources available to the internet marketer, some better than others — and some more expensive than others. Depending on the nature of your marketing strategy, forking over some cash for high-quality, complex tools might be a good choice. But if you are on a tight budget, or simply don’t need anything too intricate, these tools are my favorites that won’t … [Read more...]

Your 3 Most Common Blogging Questions Answered

If you follow my posts at all, then you know that I’ve written about blogging before. A few times actually. For instance, not too long ago, we covered what you should blog about. Just a couple of months before that, we talked about whether you should start a small business blog at all. However, sometimes publishing this type of content raises more questions than answers. At … [Read more...]

The Future of Video: An Infographic

Video is quickly becoming the primary medium for consumers to gain information about products and services, and more and more companies are realizing this and incorporating video in their marketing strategies. Take a look at this infographic, submitted by Tom Hopkins at One Productions, and see if producing a branded video for your small business could be a good investment. … [Read more...]

What to Do When Writer’s Block is Killing Your Blog

Plenty of business owners understand why a blog is so important: it builds community; amplifies your voice in the market; establishes you as an expert or a provider of unique products or services; and strengthens relationships with colleagues, partners and the press. But what happens if all that awareness leads to a whole lot of nothing when it comes time to sit down and … [Read more...]