Customer Relations

Does a Webinar Make Sense for My Marketing Strategy?

How to use online learning tools to increase sales and visibility A webinar is a low cost tool that can deliver sales and marketing results and integrate smoothly into your small business communications strategy.  A webinar enables you to create expert content, build and maintain relationships and provide value for ongoing and prospective clients. As a professionally … [Read more...]

2 Simple Steps To Excellent Customer Service

For Christmas last year my wife surprised me with the coolest gift – a remote control helicopter. After a short period to charge the batteries, I began the process of learning how to maneuver the tiny craft around the house. I’ll be honest, the learning curve was steeper than I thought and I hit a lot of walls and crashed into just about everything and everyone. By the next day … [Read more...]

4 Tips for Better Business Blogging

Content is King: Learn to Use Content to Lead Give your business blog posts more power and get the most out of your blog as a tool for communications, marketing, sales and service by remembering the Four Ps of Better Blog Posts: provide, personalize, present and plan. Provide interesting information in an accessible way Good content is the essential component of every blog … [Read more...]

Today’s Business Etiquette: Keeping It Real in a Virtual World

With the technological boom of the recent years, including social media, there is almost no reason to actually interact with humans face to face anymore.  That is, no reason other than to keep that wonderful thing known as human interaction from disappearing the way of the rotary phone.  Can you imagine a world where seeing another human and actually speaking to them is as … [Read more...]