Email Marketing

6 Things Every Marketing Email Should Contain

Emails are one of the best ways to stay in touch with your consumers. If you think about it, these digital messages allow your target market to hear from you when it is most convenient for them, whether it is 5 AM and before they have to go to work, or at midnight when they just got home from hanging with their pals. Although we are going to go into the things that every … [Read more...]

5 Ways a New Business Can Boost Holiday Sales NOW

When you are the new kid on the block, often you are just wondering how to get your head above water.  You need to break even quickly so you can start making a profit, and the holiday shopping season is far from your mind.  However, no matter what time of the year you open, it is never too early to start gearing up for “that” time of the year when sales tend to skyrocket.  Here … [Read more...]

3 Keys to Creating Effective Marketing Content

Whether you’re creating your website, devising emails to promote your special deals, or posting to a variety of social media sites like Facebook and Twitter, the words you choose matter. They help your customer base formulate an opinion about you, so you want their opinion to be not only accurate, but enticing. You want them to see your company and say, “Where have you been all … [Read more...]

Email Remarketing and How to Use it to Your Advantage

Many people decide to quit their purchases a moment before they enter their credit card or PayPal data in the checkout page form. We all know this feeling. Just think about all the times you entered the retail store, tried a pair of shoes or jeans and left the store without buying them. If the salesperson comes after you and tries to convince you to buy them, you would think of … [Read more...]