Online Sales

How the E-Commerce Boom Transformed Retail Logistics: An Infographic

With the recent boom in e-commerce, and projections showing that online sales will only continue to increase, online retailers are having to make some decisions about how to best handle logistics. The infograpic below, created by Robert Memory, Operations Manager at 2Flow, shows what distribution network infrastructures look like around the world, in both developed and … [Read more...]

Selling on Handmade at Amazon: One Small Business Owner’s Experience

Most people know Amazon for their ability to offer their customers the right to purchase most any mass manufactured item on the planet. You can buy a whole range of items for your home, family, friends, self, vehicles, yard, hobbies, work, and pets all by shopping on this one-stop platform. However, this mega-giant retailer has recently taken their business one step further, … [Read more...]

How Amazon Can Help You Beat Your Competition

Just a few months ago, a client contacted me wanting help with a new task. His business had a product that they were going to list on Amazon and they needed a good product description. Correction. They needed a compelling, beat-all-of-the-other-competitors-product-description product description. And boy did they have some competition. When I did a search on Amazon for their … [Read more...]

Email Remarketing and How to Use it to Your Advantage

Many people decide to quit their purchases a moment before they enter their credit card or PayPal data in the checkout page form. We all know this feeling. Just think about all the times you entered the retail store, tried a pair of shoes or jeans and left the store without buying them. If the salesperson comes after you and tries to convince you to buy them, you would think of … [Read more...]