Business Writing

Want to Be a More Successful Business Owner? Hone This One Skill

Success. As a small business owner, what does this one word mean to you? Does it mean bringing in a certain level of revenue annually? Increasing your client base to a particular number? Reaching a specific goal or milestone, such as a certain number of products sold or services provided? Or maybe success means something a little more personal, like finally being able … [Read more...]

Business Blogging Uncovered: Making the Most Out of Your Blog

If you take a look at your favorite companies’ websites, you’ll find that almost all of them contain active blogs. Blogs have become an indispensable tool for business owners to communicate with customers and to connect with others in their industries. Blogs also do wonders for helping a business’s digital marketing efforts through search engine optimization (SEO) and link … [Read more...]

For Immediate Release: How to Make Press Releases Work for Your Small Business

It has been a mainstay of business communication for decades, but who wrote the first press release? Historians give the credit to an American named Ivy Lee. In 1906, Lee’s marketing agency was working with the Pennsylvania Railroad as a client at the time of a deadly train accident. The Atlantic City, N.J. wreck killed more than 50 people. Realizing that the tragic event … [Read more...]

How Developing Your Writing Skills Can Make You a Better Business Owner

As a community college instructor, I often hear students complaining about required courses that are not related to their major. “I’m never going to use this,” they grumble about certain classes. However, I like to challenge students about how core classes can help them succeed in almost any endeavor. Although writing classes frequently top the list of courses students … [Read more...]

Trusting your Gut: 5 Questions with Christina DeBusk, Freelance Writer

In this interview, we talk with Christina DeBusk, a freelance writer for businesses and publications (including Businessing Magazine). Christina talks about making a major career change to pursue her lifelong dream of becoming a full-time writer and the lessons she has learned along the way. What are the primary service(s) or product(s) that your business provides? As a … [Read more...]

Effective Communication: 5 Questions with Elizabeth Eames, Owner of Contemporary Communications Consulting

We interviewed Elizabeth Eames, Owner of Contemporary Communications Consulting based in Brooklyn, New York, to get insight into the communications business and how it can benefit a small business owner. What are the primary service(s) or product(s) that your business provides? Contemporary Communications Consulting is a full service communications and marketing firm with … [Read more...]

7 Tips to Make You a Better Business Writer (And Yes, You Need to Write Well)

Between texting, tweeting and other forms of instant communication, many Americans are writing more than ever. The trouble is that we have gotten sloppy with our writing. While putting together a unique blend of abbreviations, emoticons and punctuation marks may be appropriate when discussing weekend with friends, this kind of informality can mark you as unprofessional in … [Read more...]

Top 5 Business Launch Press Release Mistakes

Avoid these mistakes to get your press release picked up You have worked tirelessly on your business plan, committed yourself financially, professionally and emotionally to a business that you believe in - a business that you are betting on to succeed - and now it is time to share that with the world.  Now it is time to write a business launch press release that works as … [Read more...]