The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
Social media can be a great tool for businesses and there are plenty of inspiring examples of businesses getting it very, very right. Possibly the most shining example of this is still the tweet sent by Oreo during the blackout in the 2013 Super Bowl, which featured a spotlight Oreo and the caption, “You can still dunk in the dark”. It was marketing genius on so many … [Read more...]
Imagine having the most desirable and innovative product, displayed on the sleekest e-commerce website, yet failing to fulfill incoming orders from eager customers. It’s hard to believe that any business, much less a start-up, can survive without a functioning order fulfillment process. Order fulfillment is a vital business process in any e-commerce company. It encompasses … [Read more...]
In this day and age, with accelerating technological development and convergence of industries, all forward-looking organizations must find ways to improve their innovation power. In order to do this, organizations need to thoroughly understand their “immune systems.” Just as the body’s immune system operates to keep the body healthy and stable, the organization’s immune system … [Read more...]
In our daily conversations, people tend to talk around a subject and not actually to each other. When we talk “at” each other as opposed to “with” to each other in professional settings, it puts us in our own head and keeps us from focusing on what someone else has to say. Instead of creating a give-and-take of ideas, we often get caught up in a loop where each person keeps … [Read more...]
A public notary is not supposed to help their signer choose the type of notarization. This is why it is important to understand the differences between common types of notary services so that duties can be performed properly in your business setting. Below are some of the common instances when a business will need a notary. Acknowledgments Acknowledgments are used to ensure … [Read more...]
Whether you’re selling your business, or you’re planning to buy a business, working with a broker can be invaluable. Business brokers can help you sell your business faster if you’re an owner, and they can connect you with a business that’s well-suited to your budget and your needs if you’re a buyer. Whether you’re buying or selling, it’s a big decision and in the case of … [Read more...]
How does Disney transport guests of its parks and resorts to mythical places that create magical emotions? By intentionally designing its physical spaces, systems, and guest interactions to drive emotional reactions. That’s how Disney stands out in a crowded marketplace full of entertainment and theme park options, and it’s what makes Disney fans so ravenous and loyal. Given … [Read more...]
A major challenge of running a successful e-commerce venture is growing. Growth can be a hurdle when the company – the structure that supports your e-commerce venture – isn’t flexible enough to grow at the required pace. This is an issue that requires your attention for one particular reason: the entire growth of your company can be hampered by bad organizational structure, … [Read more...]
Ransomware is a type of malware that uses asymmetric encryption to hold the victim's information at ransom. There are numerous types of ransomware. The majority of them are delivered through targeted attacks or elaborate email spam campaigns. By itself, ransomware is not the most significant risk. The actual risk occurs with the operational impact the ransomware will have on … [Read more...]
The Mission to Mars process is a powerful process that allows leaders to create absolute clarity and alignment for their organization and teams on these points: the company’s core Purpose: “Why we exist”; the Values they stand for; and Behaviors associated with each value that demonstrate it’s being lived. This combination of Purpose, Values and Behaviors creates a “North … [Read more...]
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