Strategizing

Small Business Strategy and Planning

The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business

7 Reasons Why Every Business Should Track Key Performance Indicators

A key performance indicator (KPI) is an essential metric or statistic that indicates how well your company is performing in relation to the standard set of business objectives that most companies pursue, such as sales, profitability, popularity, and growth. While these stats paint a very clear picture about where a company stands and where it might be headed, it is an … [Read more...]

Porter’s Five Forces Model: Can It Really Help You Better Understand Your Industry?

As a business leader, knowing your industry inside and out is critical to finding ways to dominate the market. Fortunately, there are a few strategies that can help you perform this type of in-depth analysis. One that is relatively well-known is the SWOT analysis. This acronym stands for strengths, weaknesses, opportunities, and threats – four areas that, when analyzed in … [Read more...]

Myth Busting: Why SWOT Is Not a Business Strategy

Myths have a way of infiltrating belief systems. As with most myths, they’re grounded in history, are easy to understand and have some face validity. But despite the ubiquitous use of SWOT (analyzing Strengths, Weaknesses, Opportunities and Threats), it’s absolutely crucial to get past the myth of its application as a valid business strategy. Holding onto this myth inhibits … [Read more...]

How to Enjoy Traveling for Business

If your job means that you travel around a lot, it’s hard to settle down and relax in every place you end up. Home is always going to be your favorite place to be and nothing beats the feeling of relaxing and unwinding after a long day’s work, in the comfort of your own home. So, how do you get to enjoy that relaxed feeling whilst you are away? Here are a few ideas: Do Your … [Read more...]

Why You Need to Hire Swiss Nominee Director Services

Do you want to start a company in Switzerland? Then, you’ll need to familiarize yourself with relevant laws and regulations. One important piece of legislation you need to be aware of specifies that any company in Switzerland must have at least one person who’s a resident. So, unless one of your business partners is a Swiss resident, the only other way to be in compliance with … [Read more...]

New York: The World’s Top Business Travel Destination

New York has, for decades, been widely regarded as the world’s premier destination for international business. Polling has consistently put the city as the leader of the pack, despite the rise of Shanghai in recent years. So, what makes the big apple so tantalizing? To find our explanation, we need to look at a range of factors. Business Attracts Business New York’s … [Read more...]

Develop an “Otherness” Mindset: 4 Effective Strategies to Engage Your Customers

In a 1921 article for Vanity Fair, Robert Benchley observed that there are two classes of people: those who divide people into two classes and those who do not. From my vantage point, people can be divided into those who understand and practice “otherness” and those that do not. When I use the word “otherness,” I am referring to actions that give high priority to the needs … [Read more...]

How to Make Your Next Business Trip Your Best Friend

If you've gone on business trips before, you know what a hassle they can be. There are so many things to consider when going across country or abroad for your work. You not only need to pack personal stuff, but you also need to ensure that you're packing to impress your partners or clients. There are also all those minute details that you need to consider. Maybe your first … [Read more...]

Bad Communication: Why It’s Ruining Your Brand and How to Fix It

Chances are, your clients aren't happy. Or, at least, not as happy as they could be. Problems with poor customer service plague the business sector. In fact, the economy loses around £37 billion a year as a direct result of bad customer service. These losses are often due to cancelled purchases and contracts, a lack of repeat business, and negative reviews that fuel low … [Read more...]

Have the Courage to Do Less. You’ll Get More Done

In our neurotic, overachieving culture, there are many reasons we pile the wrong projects on our plate. Some may be well-intentioned, like helping out a friend or pursuing a hot new idea at work. But others aren’t. Like trying to keep up with the Joneses. Or letting financial fears drive all our decisions. Or accepting work assignments just to suck up to the boss. Every … [Read more...]