The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
Brick-and-mortar businesses face a fundamental change to the way they must operate. Why? Because the world has gone digital, and businesses today are being driven by the likes of Amazon and ever-evolving customer shopping behaviors. This has put a massive strain on brick-and-mortar businesses who need to adapt to survive. Here are several tips that brick-and-mortar … [Read more...]
The location of a potential investment property always requires extensive consideration and research. Rental returns and capital appreciation are factors that underpin how successful your investment may become in the future. Historically, many landlords and investors would choose property close to where they live, in a market that is familiar, with the supplementary benefit of … [Read more...]
When I worked for the courts, my supervisors held monthly staff meetings to go over any new policies and procedures that had been implemented, provide clarification on issues that had arisen, or address any situations that would have an effect on the office as a whole. However, I also know people who work for companies that have staff meetings daily. And I mean a lot of staff … [Read more...]
When it comes to scams, there’s certainly no shortage of the number of things that some individuals will do to defraud others. Between credit card fraud, identity theft, lottery scams, and every other action that dishonest people take at the expense of innocent victims, you must always be aware of your finances and protective of your personal property and … [Read more...]
Just a few months ago, U.S. Secretary of Commerce Penny Pritzker revealed that the United States had reached a record for exporting in 2014—$2.35 trillion to be exact. And, perhaps better yet, this was the fifth year in a row that we’ve continued to raise the bar. [Source: U.S. Department of Commerce]. This may make you wonder whether you should be exporting your own goods … [Read more...]
Sustainable packaging used to have a lackluster reputation. Most people used to associate sustainable packaging with some kind of thin recycled cardboard that disintegrates the moment it comes into contact with water. With sustainability concerns on the rise, many packaging companies have provided great-looking, durable, sustainable packaging solutions that rival their less … [Read more...]
Have you ever thought of your brand’s personality? It is certain that your customers have unique personalities that influence their buying decisions and reviews of your products, but what kind of a personality does your brand have? The concept of brand archetype dates back to the era of Carl Jung and his work on the human psyche. He had identified 12 archetypes, each with a … [Read more...]
Do you spend much of your time in a digitally-induced fog? Perhaps you feel like you’ve lost the focus and creativity you used to pride yourself on? Don’t worry, there is a simple way to get yourself back to your innovative best and boost your chances of success. All we prescribe is a prolonged digital detox. Research shows that one-in-four people spend more time online … [Read more...]
No matter how many times you’ve done it, there are few things more exciting than opening a new business. There is something special about the opening day. You get the feeling that anything is possible. If you have started a business before, you know that opening day seldom goes off without a hitch or two. Things tend to take on a life of their own. Small problems get … [Read more...]
If you want to have success online today as a business, it is getting more competitive by the minute. That is why it is crucial that you use the best practices to stand out from the competition and increase your conversions while controlling mistakes. Reviews are a powerful part of this puzzle, and here's why:Improves Rankings SEO works by rewarding good websites that have … [Read more...]
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