Marketing

Small Business Marketing Tips and Ideas

Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.

Low Cost Marketing Ideas for Small Businesses

While paying a marketing agency can cost you a fortune, your own efforts on the part of your small business employees shouldn’t have to. It does, however, take time to develop and execute marketing materials, even if you prefer to use low-cost or no-cost marketing tools. Before spending a single penny on marketing, you need to develop a marketing strategy. You need to … [Read more...]

11 Email Writing Tips That Will Get You Impressive Results

Even though every so often someone will come out and proclaim the death of it, email is still standing strong. Despite all the messaging apps, chat bots, and social media, email remains relevant, especially in the business world. If we were to take a look at the numbers, we would be able to see that over 269 billion were sent and received in 2017 alone, and that number is … [Read more...]

4 Ideas for Marketing Videos Created Using Screen Recording

Recording and producing conventional marketing videos can be time-consuming, not to mention expensive. Both can limit your options, and prevent you from creating as many videos as you’d like. Instead of relying solely on conventional videos for marketing, you could look at other options. One of the more notable is screen recording, and it is versatile enough that there are … [Read more...]

Can Social Media Help Grow Your Brand?

Are there any benefits for advertising your business on social media? Considering that there are over 3.2 billion active monthly users of different social platforms around the world, you would be missing out on the next big business avenue if you didn’t! You may still be skeptical about social media's benefit for your brand. Many people use social media for personal reasons, … [Read more...]

What Is A Digital Marketing Agency and What Does It Do?

When it comes to marketing, many business owners keep hearing about how it's changed, and that's because it has changed, and to quite a significant degree. Traditional marketing techniques are failing to live up to the potential they once had, while newer and more innovative techniques have become the standard way of getting your brand noticed. This had led to the rise of … [Read more...]

How Instagram Stories Are Changing Marketing

By observing every step in the last eight years, it’s evident that Instagram is much more than just a member of the popular social media group. It started as a website with socially related goals and an artistic outlet, but it turned out to be something more. Not just a photo-sharing platform anymore, Instagram has become a powerful marketing tool. A big reason for this is … [Read more...]

How the Automation of Your Instagram Account Can Help Increase Sales

Instagram has turned into a marketplace with a blink of our eyes. It seems like all you need to do to launch your own enterprise today is have a remarkable idea and a business account on Instagram. If only it were that simple! When running your company via Instagram you always have to keep in mind that there is a lot that you need to be thinking about: how to set up an … [Read more...]

Quick Fixes for Boring Web Pages

Boring web pages spell failure for most websites online. After all, would you visit and stay on a web page that looks boring and proves difficult to navigate? Many website visitors only take a few seconds of their time to make the dreaded decision: stay and read or go elsewhere and read? If your website is boring, it’s going to fall into the latter category. Therefore, it’s … [Read more...]