Nancy George is a B2B Content Specialist focused on AI, B2B marketing, SaaS, content, and SEO. She writes about practical ways businesses can use technology and data to improve their marketing.
How Small Businesses Can Use AI to Qualify and Nurture Leads
Small businesses often generate leads from several sources, including websites, social media, email campaigns, referrals, online advertising, and events. The challenge is not always finding more prospects. It is determining which prospects are most likely to become customers and knowing how to …