Toby Patrick is a freelance writer who covers a range of topics. Much of his writing focuses on business advice for small business founders and those looking to pursue entrepreneurship.
Why B2B firms do SEO So Badly and How They Can Fix It
Search engine optimization is a big talking point at the moment, with many people believing that the area is about to be phased out by AI platforms. But those within the industry know that SEO isn’t dying, it’s simply evolving. While that might be music to the ears of brands that have mastered the …
