professional indemnity insurance to marketing your latest product. When not writing, he can be found on long mountain walks with his dog, Batman.
Zack Halliwell is a freelance writer in the business and marketing niche, giving advice on anything from Must-Have Tools for DIY Marketing
As a small business (or even a one-man-band solopreneur) you may not have the budget to outsource all of your marketing efforts. Which means that you may have to take on the brunt of the task by yourself. So, what tools do you need in order to make a do-it-yourself approach to marketing work for …