If you want to increase web traffic and maintain a strong user base for your website, then one of the first things you should consider is upgrading your web design. Maintaining an active website can be quite a lot of work, but every successful business knows the importance of a great overall design. …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Top 3 Ways to Make your Exhibition Stand Eco-Friendly
Your exhibition stand and your advertising techniques say a lot about your brand, therefore it is crucial to make sure that your stand represents your commercial enterprise and its core values if you are going to have a display that will drive engagement. The first impression is important, so …
4 Ways to Get Your Company Noticed in a Big City
There are huge benefit to having your business become well-known in a specific location. Not only do potential customers feel loyalty to a brand that is strongly associated with where they're from, but also people love to support a homegrown company as part of the local economy. Getting your …
Common Online Marketing Mistakes
There is no denying that businesses need to focus a lot of their attention on marketing and adverts today. However, not all businesses are going about this in the correct manner and there are a lot of mistakes being made. After all, the internet is a platform that progresses at a rapid pace, and so …
8 Tips to Boost Your Brand’s Visual Identity
Humans heavily depend on visual stimuli. This is due to the fact that the human brain receives visual information about 60,000 times faster than verbal information. As a result, we learn about 90 percent of all we know about the world visually. This is why it’s so important to build your business’ …
5 Tips for Better Business Branding
Today's image-based social media often provides owners with a false understanding of business branding. Although logos and certain color pallets are important, they are only a small piece of the puzzle. A successful branding project not only makes the brand recognizable, but it also has a …
