The business market is competitive and firms can only remain profitable by applying technological tools to make work easier. For decades, companies have relied on practices and innovations which are susceptible to errors and delays. To catch up with the latest technology and streamline business …
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6 Tips to Stop Micromanaging and Start Leading
Are you a micromanager? If so, you're not alone. Many business owners feel the need to control every aspect of their business. However, this can be detrimental to your success. To be an effective leader, you need to learn to let go and trust your team. The following tips will help you stop …
Mistakes Likely to Undermine Your Healthcare Marketing Plan
The healthcare industry is complicated and it is key to get your company’s marketing strategy right. The need to carry out effective marketing is necessitated by the fact that the sector is undergoing changes in consumer behavior with increasing competition. It is difficult for most marketers to …
Social Media Marketing for Small Business: 6 Best Strategies
Social media has grown exponentially over the past few years, becoming one of the most important digital marketing channels. Given the fact that more than 4.62 billion people globally use social media platforms, this presents a huge opportunity for small businesses to reach customers, build …
How to Measure Growth in Your New Business
If you are effectively running a business or company that requires careful planning, strategic decisions based on the past success of your business may help guide your company to future success and help it flourish. Calculating the growth rate of specific variables provides you with better insight …
Easy Steps: Build a Strong Team in Your Business
Building a strong team is essential to the success of any business. When you have a great team in place, it makes everything run smoother and helps your business grow. But how do you create a strong team and not just the appearance of it? As a leader, you have to put in a lot of effort for …