Setting and meeting customer expectations is a never-ending process and can be quite the balancing act. Striving to maintain positive relationships with clients results in a more satisfying work environment and greater level of output. Due to advances in technology, customers expect more than ever …
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Finding Your Niche is as Easy as ABC
The concept of “finding riches in the niches” should not be a new concept to any businessperson. Finding, focusing on, and fulfilling the needs of a defined, targeted constituency is the only path to success. Seth Grodin says, “The secret to being the best in the world is to make the 'world' …
Innovations Your Company Should Adopt to Attract Talented Millennials
Time is the ultimate harbinger of change. This is true in all aspects of life - including the pool of potential employees. With the new year well under way we are facing a large pool of Millennials that are ready to join the workforce in any and all capacities you can imagine. In the US alone there …
Think about Rebranding? Seven Ideas to do it Right
Whether you ignore them or not, changes are inevitable, in business as in life. Awareness of ever-changing trends and circumstances is necessary when doing business, but sometimes it takes more than just keeping up with the pace of change. Every once in a while, a company needs to go through a …
4 Essential Social Media Strategies Your Company Needs to Implement Today
The world of social media is such a magical and complex place. Between beautiful pictures, tons of hashtags and live streaming content, it can be hard for a company to figure out what to do and where to start when it’s time to build a strong brand online. If you’d like to see growth in your …
8 Essential Ground Rules to Keep Conference Calls on Track
Business meetings are often derailed by poor preparation, bad behavior or dismal time management. Add in the unique pitfalls associated with today’s virtual meetings, and the hazards are compounded. Meeting via conference call is even more likely to run aground with the possibilities of inattention, …