I am a pretty fly-by-the-seat-of-my-pants kind of business person. While I have some general idea of which way I want to go professionally and I continue to take steps to get there, I largely follow the flow of what feels right at the moment. For instance, when I first went into writing, I …
Business Plan Articles and Interviews (tag)
7 Steps for Creating a Budget for Your Small Business
Just as it is with your personal expenses, it is essential to have a budget in place for your small business. A good budget helps you estimate your income and expenses over a period of time – usually a calendar year with a small business –allowing you to make important decisions for your …
Act II: Tips for the (ahem) Older Entrepreneur
What does the typical entrepreneur look like? If you are like most people, you probably picture someone in his or her 20s. Maybe someone who is fresh out of college or maybe even still in college. Right? Wrong. According to the 2014 Kauffman Index of Entrepreneurial Activity, the largest age …
How to Create an Impactful Mission Statement in 5 Simple Steps
Although most small businesses only have a one to two-line mission statement, it is the words contained within this small declaration that can have a huge impact on its success or failure. After all, the mission of the company not only tells the consumer what your company stands for and strives for, …
4 Questions to Answer Before Talking to a Prospective Client
Who am I is not a philosophical question for small business owners - it’s the first step to converting a lead. To prepare to engage with clients and prospects, you have to start with the basics. While some of these essential questions might seem obvious, it is important to lock down your answers …
Golden Care in San Diego: Passion and Planning Build a Thriving Business
Advice for creating a mission-driven business from Golden Care Owner Porsha Vogt. For Porsha Vogt, founder and owner of Golden Care, a senior in-home care agency, starting a business was personal. She was motivated to start a senior care business because of experiences in her own family, and …