Intellectual Property (IP) refers to intangible creations by an individual or a business. It covers a vast range of creations, including inventions, literary works, artistic works, name of a business, logo, symbols, images or videos used for commercial purposes, designs, recipes and formulations. …
Intellectual Property Articles and Interviews (tag)
8 Tips to Boost Your Brand’s Visual Identity
Humans heavily depend on visual stimuli. This is due to the fact that the human brain receives visual information about 60,000 times faster than verbal information. As a result, we learn about 90 percent of all we know about the world visually. This is why it’s so important to build your business’ …
Four Legal Traps That Could Harm Unsuspecting Small Businesses
While laws may be made with good intentions, the fact still remains that complying with them can be a real challenge for large businesses, let alone small ones. Yet, as the saying goes, “ignorance is no excuse”. To help small-business owners be better informed, the team at Fletcher Day has listed …
Protecting Your Intellectual Property when Developing and Hiring for a Project
When Antsy Labs, maker of the Fidget Cube, decided to delay production because of a fault they found in the first few units, they took a massive risk with heavy consequences. Their manufacturer was contracted by another entrepreneur to produce the same design, and that entrepreneur made more than …
Do You Have Trade Secrets? Here’s How to Protect Them
The closely guarded formula for Coca-Cola is stored in a bank vault that can only be opened by a resolution of the company’s board of directors. Only two Coca-Cola employees ever know the formula at any one time, and their identities are not made public. Also in a bank vault is the formula for …
