Since the COVID-19 pandemic hit, many business operators and not-for-profits have had to turn to digital events rather than in-person ones. While this is disappointing for the organizers and for attendees who enjoy on-site offerings, online events do open up attendance for a broader range of …
Online Events Articles and Interviews (tag)
Tips for Planning Successful Business Seminars
Many businesses are as successful as they are, courtesy of well-planned business seminars. Actually, according to a 2019 report, live events are considered the most effective techniques for businesses to achieve their goals. From boosting your knowledge and skills, and forming new, rewarding …
How Business Events Might be Changing After COVID
Business events are an integral part of operations and conversions. It is the most effective way to explain to consumers, business partners, and other stakeholders the progress and launch of new products, but unfortunately mass gatherings have become a significant cause of the spread of …
How to Measure the Performance of Your Online Events
You’re ready to roll out a ground-breaking online event. You have the platform, content, presenters, and promotions in place, but what about performance metrics? Do you know which metrics you will track? If not, you need to figure it out before your event. But why? If you measure your event’s …
Does a Webinar Make Sense for My Marketing Strategy?
How to use online learning tools to increase sales and visibility A webinar is a low cost tool that can deliver sales and marketing results and integrate smoothly into your small business communications strategy. A webinar enables you to create expert content, build and maintain relationships …