Bretton Putter, author of Culture Decks Decoded, is an expert on startup and high-growth company culture. As Managing Partner of a global executive search firm, he sourced CxOs, VPs and Directors for over 400 startups and high-growth companies. He is founder and CEO of CultureGene, a company culture consultancy, writes a popular blog on culture-driven companies, and is a contributor to Forbes. His new book is "Culture Decks Decoded: Transform Your Culture Into A Visible, Conscious And Tangible Asset". Learn more at brettonputter.com
Be Like Apple: 11 Steps to Build a Cult-Like Company Culture
Apple became the first trillion-dollar company in August of 2018. One reason for its success is the cult-like status it has achieved among its devoted customers. Another reason is the secretive, demanding and highly productive work culture that Steve Jobs created. Other incredibly successful …