Dr. Gleb Tsipursky is a cognitive neuroscientist and expert on behavioral economics and decision making. As CEO of Disaster Avoidance Experts, he has consulted and coached hundreds of clients worldwide, including Aflac, IBM, Honda and Wells Fargo. His academic career includes 7 years as a professor at Ohio State Univ. and dozens of peer-reviewed pieces published in leading academic journals. He’s appeared in Fast Company, CBS News, CNBC, Inc., and elsewhere. He authored the bestselling The Truth-Seeker’s Handbook. His new book is Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters. Learn more at disasteravoidanceexperts.com, and on Twitter at @gleb_tsipursky.
How to Avoid a Career Crash Due to Cognitive Bias
A few years ago, after my closing keynote for a manufacturing association conference on how manufacturing leaders can avoid business disasters, a man in his late fifties came up to me looking distraught and agitated. I hoped he wasn’t angry with something. He introduced himself (I’ll call him Mark …
