I’m always meeting new clients and lately I find myself classifying them into one of these categories. Why? Because it helps me to understand where they are in terms of their business, what type of investment makes sense for them to spend on our marketing services, and frankly, whether we should …
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Entrepreneuring Articles and Interviews (category)
As an entrepreneur, you most likely wear many hats in your day-to-day work. Figuring out how to juggle all of the tasks you have to do, while still maintaining a life outside of work can be a challenge. Entrepreneuring articles focus on you, the entrepreneur, and how you can strengthen your areas of weakness when it comes to business and keeping a healthy work-life balance.
Top 7 Qualities Every Successful Businessperson Possesses
There are people in this world who make success look easy. They seem to rise to the top of every occasion, turning everything they touch into gold and making every situation work out in their favor. You ever wonder how they do it? What gives them the edge and allows them to receive stellar …
Decoding the Designer-Client Relationship
A Designer’s Perspective from Modmacro Creative Director Jerry Lund. Hiring communications, marketing, web and design professionals is an important part of a small business owner’s responsibilities. In order to make the right choices when connecting with a service provider like a graphic …
Thoughts on Entrepreneurship, Shark Tank TV Show
Do you ever watch the television program Shark Tank? I watch Shark Tank all the time. The premise of the show is simple, there are 4 or 5 “sharks” (aka extremely wealthy business celebrities) who are pitched various businesses and products by hopeful guests looking to gain a financial investment in …
2 Smart Business Questions You Need to Answer Right Now
As years pass me by, I find a great deal more enjoyment than I would have thought in being an observer. Not in a creepy or weird sort of way, but in a contemplative way. Sometimes when I sit in my favorite coffee shop, I watch the interactions between the barista and a customer. It’s a fascinating …
4 Tips for Startup Business Financing: What Lenders Need From You
The financing part of starting a business can be completely overwhelming. From finding a lender, all the way through the application process, until the sweet (or bitter) end of approval or rejection, the whole thing can wear a person out. While it may seem that getting a startup loan or any type …