Marketing is a vital department for small businesses and startups. It's the only way small businesses can compete with established companies. Thanks to technology and different pricing models, small businesses can use the same marketing tools established businesses use today. However, due to the …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Strengthen Your Brand Identity with Product Packaging and Branded Tape
The foundation of brand identity is a favorable reputation based on honest feedback from satisfied customers. Whether you are a multibillion-dollar company or a fledgling startup, brand identity distinguishes you from the crowd. Almost 90% of marketers consider brand awareness their topmost …
How Cold Emails May Help to Promote Your Company
One of the best marketing tools for companies looking to interact with customers and expand their clientele is email marketing. Given that there are 3.9 billion email users every day, it is understandable why so many company owners invest time and resources in developing effective email marketing …
Top Rated Online Advertising Strategies for a Business
We all know it is not easy to come up with Google advertising ideas, instead, it can be a challenging task for any organization. It is always advisable to have a solid advertising strategy to look out for a target audience. Covering around 3.5 billion searches in a day, Google offers an incredible …
Find Out How an SEO Consultant Can Help Your Business
As a business owner, you may be wondering how an SEO consultant can help you promote your company. After all, you already have a website, and you are already doing some marketing. So what can a consultant do for you that you cannot do yourself? The answer is a lot! In this guide, we'll explain …
The Ultimate Guide to SEO Metrics
SEO metrics are key to a successful digital marketing campaign and a benchmark that helps every single SEO campaign. But there are a lot of SEO metrics to choose from, and knowing which ones to use can be hard. If you're looking for the right SEO metrics to track, this guide is for you. SEO Metrics …