Everywhere we look - cups, laptops, phones, iPads - we see die-cut stickers. From a business marketing standpoint, a sticker is an inexpensive and fun way to help build your brand, increase your visibility, and boost morale, too! Not only are stickers inexpensive, but typically, customers like …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Careers in Financial Services Marketing
Accounting for around 14% of the total digital advertising spend across the globe, financial services marketing is a key area for growth when it comes to a fulfilling career. What it involves is bridging the gap between financial service providers and customers, helping both navigate the complex …
How to Connect With a Digital Marketer
Have you ever watched the movie Catch Me If You Can? It is a brilliant movie that features big stars like Leonardo DiCaprio and Tom Hanks. The film showcases the true-life story of Frank Abagnale. Before the age of 19, he made millions of dollars by posing as a doctor, pilot, and Parish …
How Can Your Brand Use ‘Gamification’ as a Digital Marketing Tool?
With the amount of competition and information both increasing in the business world, it has become more difficult for brands to grab users’ attention and retain their interest. As a result, you will need to find new and interactive ways to improve your digital marketing strategy. One of the best …
5 Design Tactics to Include on Your Business Site
Moving your business to an online platform is a wise decision that can help take it to the next level. Operating your business online is just one step. The hardest part is to make the company more successful. After you have decided to operate your business online, it is evident that you will need a …
The Marketing Funnel and Your Business: What You Need to Know
There are many different online variations of the marketing funnel but the basic synopsis is that your target market will typically go through the following stages when converting into a customer: awareness, consideration, conversion, loyalty, and advocacy. The before and after steps in relation …
