Research shows that even a small rise of just 5% in customer retention can result in profitability increases anywhere from 25% to 95%. The same study revealed that the acquisition of new customers is between five and twenty-five times more costly in terms of ROI than the cost of investment when it …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
Developing a Stress-Free Workplace
Despite increasing technological advances, human capital remains one of the most important assets of any workplace. Profitability and productivity are, in large part, dependent on employees who are engaged, motivated to work, and happy in their careers. In workplaces where the environment is one of …
Adapting Your Business to the Rapidly Changing World
Business isn’t what it used to be. With so many ways to connect with consumers worldwide and an entirely new market of competition, the necessity to stay ahead of the pack and find innovative ways to succeed is more imperative than ever before. Many old school businesses, especially those …
The Benefits of Mediation in the Workplace to Resolve Business Disputes
Disputes are a part of life, which means that they are a part of business. Simple mathematics can easily prove that the more people are involved with a business, the more likelihood there is that there will be a dispute between two or more of them. In an ideal world, these disputes would be …
5 Things You Need to Think About Before Buying an Established Website
If you’re thinking about starting a business or a blog, you might want to consider purchasing an established website that already has a great design and following. If you make a careful purchasing decision, it can be a great investment. However, it’s important to make smart decision as you browse …
Does Business Expansion Always Mean Opening New Locations? Not According to this San Diego Replacement Window Company Owner
Choosing whether or not to expand your small business is always a big decision. It can be risky, but if the risk pays off, it can mean higher revenues and more profit for your small business. For one small replacement window company, BM Windows in San Diego, expanding their business looked a …