Every bit from a new customer helps to build your business. But what’s better than getting a new customer? Turning that first-time buyer into a loyal supporter, who will not only continue to spend money, but will also help spread the word about your product or service. Here are a few tips to help …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
5 Design Mistakes to Avoid When Building Your Ecommerce Website
Creating your own ecommerce site requires a lot of brains and, let’s face it, some luck. However, when it comes down to ecommerce, you can minimize the risks by understanding how your consumers use your site and how can you can constantly improve it. The amount of mistakes and tiny errors one can …
How One Pediatric Speech Therapy Business is Using Their Brand Personality to Connect with Clients
As a small business owner, it can be an ongoing struggle to compete with larger companies with bigger marketing departments and budgets. You may feel like everything you’re doing to try to get your company’s name out there is getting buried in all of the advertising “noise”. So what’s a small …
3 Ways to Improve Your Company’s Books
One of the most important goals when running a business is to maintain close relationships with high-value clients. As a businessperson, you can effectively achieve this goal by using relationship management techniques. A good example of this is keeping books of business, which means a book or …
Three Ways Your Local Business Can Do Better with Yelp Reviews
If you own a business in the service industry, you likely know all about the importance of online customer review websites like Yelp. In some industries, online reviews can make or break a business, especially a new small business. According to a 2017 Local Consumer Review Survey conducted by …
Tips for Finding Great Freelance Writers for Your Small Business
For many small business owners, hiring a freelance writer seems like an unnecessary expense, but investing in a freelancer is going to pay off, considering the fact that you are maximizing your time and minimizing your costs. A freelance writer will free you and your employees up to work on other …
