“I want to go into business to fail” said no solopreneur ever. In fact, it is the hope for great success that keeps many of us going day in and day out, even when it feels like things just aren’t going our way. While sometimes success is achieved, in part, by luck—such as by being in the right …
The Successful Solopreneur Articles and Interviews (category)
The Successful Solopreneur is an exclusive column by Christina M. DeBusk, small business and health & wellness writer. DeBusk pens this column to provide other solopreneurs the tools (and encouragement) needed to successfully build and grow their own one-person businesses. In addition to regularly contributing to Businessing Magazine, DeBusk has also been published by Country Living, Woman’s Day, and many other publications, with more than 4,500 content-related projects completed to-date.
How to Market Your One-Person Business Without Breaking the Bank
One of the biggest obstacles I’ve faced as a solopreneur is marketing. Because I didn’t know much about business ownership before deciding to write for a living, I had only envisioned days sitting at my computer, doling out article after article. It never even entered my mind that I’d have to spend …
3 Super Simple Ways I’ve Grown My Business as a Solopreneur (And You Can Too)
As a solopreneur, you wear many hats. You’re both employer and employee, which also means that you are bookkeeper and accountant, appointment scheduler and marketer, customer service representative and tax preparer. And that’s just a few of your roles. At the end of the day (the incredibly long …
Web-Based Business Ideas to Consider if You Want to Be a Solopreneur
I’ll be honest. I never had any intention of working for myself. Nope. Not ever. However, as often happens in life, one day about six and a half years ago now, I found myself in a position where I began working as a freelance writer. Though I still have my days where I question why I traded in …
3 Tips for Building Your Brand as a Solopreneur
When I think of Johnson & Johnson, one of the first images that comes to mind is a newborn baby being cradled while lying in a kitchen sink partially full of lukewarm, sudsy water. As a lightly colored wash cloth is wiped across the baby’s smooth-as-silk skin, the parent bather is smiling, safe …
5 Passive Income Ideas Perfect for Solopreneurs
One of the things I miss most about working for someone else is time off with pay. When you’re able to go on a much needed vacation, enjoy a national holiday with family and friends, or simply take a sick day when you’re not feeling up to par—all without having to sacrifice your income to do it—it …
