Business Analysis

Porter’s Five Forces Model: Can It Really Help You Better Understand Your Industry?

As a business leader, knowing your industry inside and out is critical to finding ways to dominate the market. Fortunately, there are a few strategies that can help you perform this type of in-depth analysis. One that is relatively well-known is the SWOT analysis. This acronym stands for strengths, weaknesses, opportunities, and threats – four areas that, when analyzed in … [Read more...]

Myth Busting: Why SWOT Is Not a Business Strategy

Myths have a way of infiltrating belief systems. As with most myths, they’re grounded in history, are easy to understand and have some face validity. But despite the ubiquitous use of SWOT (analyzing Strengths, Weaknesses, Opportunities and Threats), it’s absolutely crucial to get past the myth of its application as a valid business strategy. Holding onto this myth inhibits … [Read more...]