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Coworking Spaces in America: What You Need to Know

Coworking presents businesses with a unique office space set-up that has many advantages. Not only do you get to mash it up with a diverse array of professionals, but the space is also a platform for getting a number of tasks completed, in addition to those central to work. Within the United States, you will find both your very basic coworking space to those on the higher end … [Read more...]

Here’s Why Your Content Strategy Should Include Blogging

If you look at your timelines, the most shared posts are video content, which are usually around three minutes at most. This is why it is so easy to think writing blog articles may not be as important anymore as creating vlogs or short clips. However, putting blogging aside may hurt your views and your ranking. Publishing articles on your page is still one of the most … [Read more...]

How One Pediatric Speech Therapy Business is Using Their Brand Personality to Connect with Clients

As a small business owner, it can be an ongoing struggle to compete with larger companies with bigger marketing departments and budgets. You may feel like everything you’re doing to try to get your company’s name out there is getting buried in all of the advertising “noise”. So what’s a small business to do? The answer is to use your “uniqueness” to your … [Read more...]

Reaping Big Rewards from the Shopping Small Movement

The future looks bright for small businesses, with consumers increasingly drawn towards shopping small. At Vistaprint, we recently surveyed 1,500 U.S. consumers, and more than three-quarters said that shopping at or using a small business is important to them. The main driver is the impact these businesses have on the local community. In fact, more than double the number of … [Read more...]

BM Windows in San Diego: Ethical Sales and Marketing Plus Consumer Education Give a Small Business an Authentic Advantage

Family-owned B.M. Windows rises above competition with a sales, marketing and service approach customers trust. Michal Bohm, owner of B.M. Windows in San Diego, talks to us about social media challenges, marketing opportunities and the connection between ethics and longevity for small businesses. Michal notes that the company gains most of its customers through referrals … [Read more...]