Data Analysis

Conducting Market Research? Avoid These Common Mistakes

Market research is an essential tool for all brands. Not only does it give you deep insight into your consumer's buying patterns, but it better equips you to strategize your business plan effectively. At the same time, it is essential to have proper market research at your disposal. Proper market research should be methodical, organized, and well-planned. Here are a few … [Read more...]

9 Ways Technology Should Be Used in Your Business

Technology, for many businesses, seems like a double-edged sword. Unfortunately, technology should be a tool that doesn’t come with any drawback. How can you get everything you expect from technology? Save Money The rumor is true; software and hardware can save you money. But beware, because there are a lot of technology solutions available that claim to help you save money … [Read more...]

Mapping the Future of Your Business with the Best BI Software Solution

In order to develop a so called “road map” for the future of your business, you need to have access to information that will help you with strategic planning. Strategic planning will help you to set and implement goals, as well as make business decisions that will directly impact the future success of your business. In order to successfully retrieve the information, you need to … [Read more...]

Does Customer Service Still Need a Human Touch?

Technology is constantly altering how we do business. Big data and AI have made it possible to collect and parse through massive amounts of information quickly, allowing businesses to streamline their operations. Businesses like Amazon and Netflix live and die by new technology, as the only reason they are able to be a success is by embracing change. One facet of business … [Read more...]

Reasons Why a Robust Database Is a Must for the Success of Your Small Business

Small businesses are used to handling sales, marketing, filing, and even back office on their own. More often than not, small businesses are one-man shows and they rely on a file cabinet and Excel spreadsheets to keep track of their clients. But many small business owners are realizing the importance of powerful database software for their growth and success. Small business … [Read more...]

Using Data to Enhance Business Strategy and Success

The rapid development of local, regional, and global markets means that businesses must evolve agile strategies that can keep up. An essential part of choosing strategies revolves around collecting, analyzing, and understanding data. The following tools can help companies improve their interpretation and presentation of data—which will allow them to make informed choices and … [Read more...]

How Hospitals Are Implementing Advanced Healthcare Analytics

Healthcare analytics is a subject that has been eagerly discussed for years. But now the anticipation around data-driven healthcare is becoming a reality. Organizations from across the healthcare spectrum are embracing and implementing analytics. And, in practice, the results are transformative. To get a sense of how broad and deep this impact runs, consider how some … [Read more...]