If you’re an affiliate marketer, you know the internet is always changing, especially when it comes to Google. Google often updates the way it decides which websites to show people when they search for something. Why should you care about Google algorithm changes? When you know about these …
Google Analytics Articles and Interviews (tag)
How Much Does Google Care about Word Count?
When creating a blog post or updating a website, you may ask yourself how many words should you have on a page to drive long-term SEO results. John Mueller, Webmaster Trends Analyst at Google, made it clear that word count no longer matters in Google rankings. Why? Because it’s not indicative of …
How SMEs Can Prepare for Google’s May 2021 Algorithm Update
Companies are at the mercy of Google because when the search engine giant decides to update one of its many algorithms, websites can see traffic increase dramatically or fall off spectacularly. And if you're like many small and medium-sized enterprises that are reliant on web traffic to bring in …
5 Reasons Why You Should Still Use Meta Descriptions
In the world of SEO, everyone wants to crack the code and make their content more visible than their competitors. This is where, meta descriptions can make or break their optimization process. Some people underestimate the importance of meta descriptions and let Google algorithms do their job for …
A Complete Guide to Using Google Analytics for Search Engine Optimization
In order to promote your business effectively in 2018, a robust and well-executed SEO strategy is a must. In fact, 93 percent of online experiences now begin with a search engine. Even more intriguing than the number of people who use search engines to begin an online experience, is the fact that …
Why Affiliate Marketing Matters
Look out, kids — there’s a new marketing buzzword in town, and its name is “affiliate marketing.” This might be a term you’ve heard used in the office or on marketing blogs, but there’s a chance you’re still not familiar with what it actually means. Though you can surely imply some things about it …
