Market Position

Book Publishing Made Easy: 3 Things to Get You Started

Lately, it seems like every big-name entrepreneur has a book. In fact, lots of business owners, famous or not, are publishing books. As human beings, we naturally connect with stories, and we are much more likely to support businesses and organizations with whom we can relate. By publishing a book as a business owner, you draw in customers and give them an opportunity to get to … [Read more...]

Advise, Advocate and Collaborate: An Interview with Mark Grisafe of M. Grisafe Architect

In this edition of Monday Morning Radio, host Dean Rotbart interviews Mark Grisafe of M. Grisafe Architect about the challenges facing small business owners who operate on a local level. In the interview, Mark talks about how his business has evolved since he opened the doors ten years ago and how remaining agile allowed his business to survive the economic downturn that put … [Read more...]

Craft Beer and Your Business

No, I’m not suggesting you start a brewery (necessarily, but if you do, please let me know!) and I’m not suggesting you start drinking lots of craft beer (necessarily, but if you do, please let me know!). What I am suggesting is that there are commonalities we can be proud of as niche-based, small businesses with the craft beer culture (note I avoided the term, … [Read more...]