Public relations is the craft of influencing opinion, establishing credibility, and magnifying the voice of your business in a manner your target market will find appealing. Now, when knowledge is in everyone's hands, it is the most crucial moment to express your point of view properly. Create an …
Public Relations Articles and Interviews (tag)
What to Look for When Choosing a PR Agency for Your Startup
For a lot of startups, public relations (PR) is one of the most important and fundamental tools behind their growth. Good PR helps build brand awareness and trust, which is vital for startups. It also helps to create a positive image of a business, bridge the communication gap between you and your …
Using PR to Promote Your ICO
To make your initial coin offering (ICO) successful, the more publicity you can generate for it, the better. Investors who are keen to get in on the ground floor with the growing number of cryptocurrencies being launched see ICOs as a great way to buy new cryptos at a lower cost before the rest of …
Finding the PR Plan That Sells: The Keys to Writing a Successful Plan
No company or organization exists without public relations. In fact, all individuals are involved in public relations, even if they call it differently. A clear and comprehensive PR plan (or lack thereof) determines both our appearance and performance to the most significant extent. So, if we want …
Expect the Worst: Four Major Business Disasters (and How to Handle Them)
Operating a business is hardly a walk in the park considering there are so many active parts that keep the business machine going. The chance that an important area of business goes haywire is inevitable, which is why it’s best to expect and plan for the worst. There are so many different …
