The first day of January has long been synonymous with hope. This day signals the beginning of a bright new year that is full of endless possibilities. You think of all of the things you want to accomplish over the course of the next 365 days and feel like you can nail each one. January 1st of 2021 is probably even more hope-filled than many years past. For me, there is hope … [Read more...]
Employees jump through the hoops of emails, social media dealings, and searching for the right traditional venue just to make concrete impressions on their clients and potential business associates. Fortunately, trade shows present unparalleled opportunities for companies to showcase their merchandise and also offer some excitement. Due to the nature of trade shows, one can … [Read more...]
As a homeowner, it's important to hire a realtor to assist you with listing and selling your home to prevent it from sitting on the market and losing value. When it comes to selling homes, real estate agents know the tools and techniques to use to attract buyers to a property. If you're ready to find a buyer, there are a few time-proven tactics for real estate agents selling a … [Read more...]
As a small business owner you probably already use sales and marketing techniques to find new customers, but did you know that you can use networking to create a new source of incoming work? When done consistently, small business networking can help you locate new customers and kickstart relationships that may eventually lead to new customers. Not to mention some of the other … [Read more...]
COVID-19 has impacted every industry in every part of the world. Large events, in particular, have been delayed or cancelled to prevent transmission, and as a result, many businesses that rely on trade shows and networking events are left high and dry. The solution for this disruption is moving events to virtual platforms; however, key decision-makers often hesitate to … [Read more...]
It’s no secret that the ecommerce industry is booming, but running an online business is no easy task, and the competition is fierce regardless of the industry you’re in. To succeed, ideally, you’ll have both an online and offline promotional strategy. With that in mind, here are a few offline ways you can promote your online business. Direct Mail Direct mail is the process … [Read more...]
Even if you take the time to develop a strong business strategy, there's no guarantee that your business will succeed. You'll have to be prepared for a few lean years, so anything you do to minimize spending and boost sales will help you stay afloat. These tips can help you manage your business more efficiently, so can reach your benchmarks for success a little sooner. Don't … [Read more...]
Running a business is far from boring. You never know what is going to happen next, which is exciting, but it can also be daunting, because sometimes things can go so wrong that it puts your business in danger. Often, it is the simple things that cause the downfall of your whole business. Here are a few examples of what we mean. Don’t Fail to Take the Right Action after an … [Read more...]
Savvy female business leaders understand what it takes to grow their organization and be successful-- it takes more than hard work to take your business to the next level. You also need to understand the market and have the capital on hand to grow your company. Here are five ways that women can grow their small businesses and achieve all of their career dreams. Be … [Read more...]
If business is booming for you and you’re looking to expand, now might be time to turn your focus to the international market. Now that finding international clients and breaking into the global market appears to be the next logical step, you need to be ready and willing to take risks and throw yourself and your business into the ring. The more diverse and far reaching your … [Read more...]
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