Performing business analysis is a complex task filled with ideas, information, and knowledge required to identify business needs and solutions. Analyzing and reporting on accurate data enables decision-makers to set budgets, establish targets, identify trends, and find ways to improve. The …
SWOT Articles and Interviews (tag)
Myth Busting: Why SWOT Is Not a Business Strategy
Myths have a way of infiltrating belief systems. As with most myths, they’re grounded in history, are easy to understand and have some face validity. But despite the ubiquitous use of SWOT (analyzing Strengths, Weaknesses, Opportunities and Threats), it’s absolutely crucial to get past the myth of …
