Eileen O'Shanassy

Eileen O'Shanassy is a freelance writer and blogger based out of Flagstaff, AZ. She writes on a variety of topics and loves to research and write. She enjoys baking, biking, and kayaking. Check out her Twitter: @eileenoshanassy.

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How to Conduct a Professional Job Interview

November 12, 2018

One of the most important aspects of hiring new team members, is interviewing them effectively. While most people have experience being interviewed, not everyone necessarily knows how to conduct an interview. Because of this, preparation is key. Make sure you understand exactly what you need to know …

Why You Should Be Designing Business Software with the Customer in Mind

October 30, 2018

In today’s competitive world, companies are employing business software solutions to give them a sustainable competitive edge internally and externally. When using such software for mission-critical functions, it is essential that its design is geared towards the best user experience possible. Far …

Your Business is Insolvent — What Do You Do Now?

October 18, 2018

Insolvency in business can happen for several reasons, especially when there is a downturn in the economy. Poor management and fraud are also common factors. Signs that your business is losing ground can be creditors continuing to be unpaid, poor cash flow, and ongoing losses. A company becomes …

Paid Traffic, Organic Traffic, or Both? What You Should Know

October 4, 2018

Two major ways to market your products or services online include search engine optimization (SEO) and pay per click (PPC) advertising. While both methods are an excellent way to drive traffic to your website, each one has its advantages and disadvantages. The Differences Between SEO And …

Using Data to Enhance Business Strategy and Success

September 14, 2018

The rapid development of local, regional, and global markets means that businesses must evolve agile strategies that can keep up. An essential part of choosing strategies revolves around collecting, analyzing, and understanding data. The following tools can help companies improve their …

5 Ways for Veterans to Fund a Startup Business

August 31, 2018

U.S. military veterans and reservists have developed personal attributes such as determination, adaptability, and a willingness to take calculated risks. They’ve learned and developed these attributes through study, hard work, implementation, and by experience. These attributes are also the …