Jessica Dawson

Editor-in-Chief of Founder Nonfiction, a boutique publishing house of non-fiction, making published authors of entrepreneurs, business people, and professionals.

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Sharing Your Business’s Story: Upcoming Book Series by Interior Designer Brendan McFarland

September 28, 2016

A while ago, I wrote an article about how at Maven Publishing, we are ready to work with you and help you get your book out there, regardless of where you are in the process: If you have a vague idea that you think maybe you want to write a book, it’s not too early to reach out and let us help …

Maven Publishing Launches First Annual Cover Contest for Business Books

September 6, 2016

In my previous article I shared several great examples of book covers and why having a professional cover is so important to the overall success of a book. If fact, at Maven we think cover design is such an important element of the book creation process that we want to celebrate those who are doing …

Business Books: We Do Judge Them By Their Covers

September 1, 2016

As you were growing up, you probably had more than one well-meaning adult tell you not to “judge a book by its cover.” It’s a lovely sentiment that is meant to apply to new people and new situations; in other words, things are not always how they appear to be on the surface. Sometimes you need more …

Business Blogging Uncovered: Making the Most Out of Your Blog

August 2, 2016

If you take a look at your favorite companies’ websites, you’ll find that almost all of them contain active blogs. Blogs have become an indispensable tool for business owners to communicate with customers and to connect with others in their industries. Blogs also do wonders for helping a business’s …

Your Mission Statement: Don’t Let Perfect Be the Enemy of Good

June 28, 2016

Writing a mission statement for your company can seem so daunting. How do you boil down all of the most essential values of your business into a single, concise statement? How do you make sure it communicates the right message to your team and to customers? It seems like there’s a lot of pressure to …

When Short-Form E-Books Are the Best Choice

May 26, 2016

Last month, I wrote an article about the benefits of thinking big and going beyond the free downloadable e-book. I explained the benefits of having your book available at all the major online retailers like Amazon, iBooks, Barnes & Noble, and Kobo, and how the more widely available your e-book …