Mark Taylor 


5 Ways Businesses are Securing Cloud Data Against Cyber Stings

On May 20, 2019, 50 million records from the AWS database of Instagram were exposed to threat. The database contained private information, such as phone numbers and email addresses of both ordinary people and high-profile celebrities. This followed a similar incident in 2017, when data from almost 6 million accounts was withdrawn and sold for Bitcoin. In fact, several cloud … [Read more...]

Common Mistakes to Avoid in Mergers and Acquisitions

The COVID-19 pandemic has had a devastating effect on the global economy, and even after the emergency measures taken by the Federal Reserve, the Dow Jones Industrial Average plummeted nearly 3,000 points in a single day. This plummet was one of the steepest falls ever recorded, second only to the 1987 “Black Monday” market crash. This global crisis has brought many small, … [Read more...]

Leveraging Business Intelligence to Gain Competitive Advantages

Big data, analytics, and business intelligence are no longer buzzwords or fancy jargons used by industry gurus. They have become necessities that help to create distinct competitive advantages for companies. What is Business Intelligence? BI refers to a group of processes and technologies that compile raw data from various sources to convert it into meaningful insights in the … [Read more...]

How to Successfully Organize a Company Retreat

If you are pondering the reason why some companies are more successful than others, then a good place to start would be the employees. MIT’s Human Dynamics Laboratory found that teams that communicate directly with each other as well as the management are much more creative and productive, says an article on Harvard Business Review. The good news is that such healthy … [Read more...]

Your Guide to Eco-Friendly Promotional Products for Business

Almost 300 million tons of plastic waste is created around the world each year, according to an article by the United Nations Environment Programme. Unfortunately, only 9% of the total plastic waste ever produced has ever been successfully recycled. Additionally, the plastic collected for recycling accounts for only 14% of the total production. But like Greta Thunberg said … [Read more...]

Intellectual Property Rights for Businesses

Intellectual Property (IP) refers to intangible creations by an individual or a business. It covers a vast range of creations, including inventions, literary works, artistic works, name of a business, logo, symbols, images or videos used for commercial purposes, designs, recipes and formulations. IP-intensive industries in America employ more than 45 million people and their … [Read more...]

The Science and Art of Designing High-Converting Landing Pages

Did you know that some companies use forty or more landing pages for lead generation? In fact, more landing pages help companies generate more sales leads. Companies can increase their sales leads by 55% simply by increasing the total number of their landing pages from five or less to between ten and fifteen, according to a report by HubSpot. Simply using more landing pages … [Read more...]

Increase Productivity by Digitizing Your Business Documentation and Storage

Going paperless at the workplace isn’t just about being environmentally conscious. According to a 2018 case study by Paperless Europe Ltd, nearly a 5% increase in productivity levels as well as significant time savings across the entire accounts department was observed when businesses went paperless. According to data published by Reduce.org, the average office worker … [Read more...]