Samantha Higgins

Samantha Higgins is a professional writer with a passion for research, observation, and innovation. She is nurturing a growing family of twin boys in Portland, Oregon with her husband. She loves kayaking and reading creative non-fiction.

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6 Tips to Help You Oversee and Manage Business Spending

March 21, 2023

One of your primary duties as a business owner or manager is to keep tabs on and control the company's finances. Managing a company's finances well is essential to its long-term health and growth. Financial troubles may be the root of company failure if the expenditure is not managed properly. This …

Financial Benefits of Service Automation In Your Business

February 8, 2023

Business process automation is the practice of creating automated procedures to save time and effort inside an organization. At a time when we have the means to ensure that even the simplest of jobs are done fast and accurately, the availability of sophisticated software and hardware has become …

6 Marketing Tactics that Will Bring Exposure to Your Brand

September 26, 2022

There are endless marketing tactics that can bring exposure to your brand, but some are better than others. The most effective marketing tactics are those that are well-thought-out, strategic, and tailored to your specific brand and target audience. Here are seven marketing tactics that will bring …

How to Help Your Small Business Grow Quickly

May 18, 2022

Small businesses are the backbone of the global economy, and as an investor, you want your business to grow as quickly as possible. However, how can you help your business achieve fast growth? You can do various things, including having a clear vision for your business, constantly innovating, and …

How to Establish a Good Line of Contact with Your Customers

February 14, 2022

When you’re starting up your business, it’s important to have a good line of contact. You don’t want to be difficult to work with, or have only a few friends with you. To make sure your customers will come back for more, it’s important to have a plan that is clear and concise. Here, we will discuss …