Just a few years ago, traditional marketing was just as effective as digital marketing. Fast forward to today and the digital world has grown at an unbelievable rate. Internet and social media usage are increasing each year and businesses are starting to leverage this growth through digital …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
The Art of Business Promotions: 3 Simple Strategies You Should Consider
When you’re in business, promoting yourself is an ongoing task. And often this seemingly simple task requires you to be creative due to a large number of competitors you may find yourself up against. It’s easy to say that promotion is essential to an effective marketing strategy. But what exactly …
5 Reasons Before And After Photos Are Important For Your Growing Business
One of the most engaging ways to tell a story is through photographs. They can capture your life's precious moments, and the good memories you’ve had with loved ones. Before and after photos are vital in any business’s growth. It creates a connection with potential clients by making them realize …
Cold Calling: 5 Things You Must Do Before You Dial
Different organizations use different techniques to market their products and services. One of the techniques that many organizations use is cold calling. It is a marketing technique that involves reaching out to people who have not expressed interest in your services or products. Therefore, many …
How to Promote Your e-boutique Online
To many businesses, increasing the activity of their online boutique in the last two years has become their most important task when it comes to their sales department. But when you are used to marketing a store, promoting an e-boutique may not come so easily, as you need to look for online tools to …
Vital Connections: Why Social Media Is Now Important in the Business World
Ask any person who has been in business a long time and they will tell you that the business landscape has changed drastically. Things that a company could get away with 20 years ago, such as not having a website, would be unthinkable to most companies today. Another thing that has become vitally …