Every business in operation these days is a part of the digital business community in some way. Even if you don’t offer services from the digital niche, the sole fact that you have social media accounts and/or a website means that you are a “digital business”. As a digital business, communicating …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Design Ideas to Help Your Business Stand Out
Your company needs to stand out as a result of the products and services that you sell as well as the design features of your company, but how do you accomplish this? Take a look at the list below for five design ideas for your business to help you stand out. Install New Business Signage It is …
Ultimate Guide to Local SEO for Small Business Owners
A common predicament that small business owners have while competing with other businesses and huge brands is their limited budget. This is one major reason why local SEO is considered as a powerful marketing tool by many small businesses. In this article, there are some effective local SEO …
The Difference between Cold, Warm, and Qualified Leads
Digital marketing experts have long touted the undisputable advantages of qualified and warm leads over cold leads, but what do these terms refer to and how are they related to the effectiveness of your marketing actions? Lead Generation Qualification Process Before moving on to the key traits of …
How to Develop a Successful Online Marketing Strategy
If you want people to know about your business, you need a good online marketing strategy because ad campaigns, print ads, and billboards are not as effective at driving people to your content in the modern market. With new businesses creating new competition every day, you need to establish a …
The Importance of Storefront Setup for Your Retail Business
Because of the immense popularity of online shopping, you may find yourself underestimating the power of your storefront. However, think of it this way: how many times have you drifted into a shop just because the window display caught your eye? If you found yourself thinking that you do that …
