We all know that keeping a nonprofit adequately funded is challenging work. Donors come and go, which requires you to constantly be finding new people to support your work. If you’ve been operating a nonprofit for a while, you’ve likely exhausted your own network of people. You’ve asked every …
Nonprofit Marketing Articles and Interviews (category)
Thinking About Investing in Google or Meta Ads? Here’s Some Advice from a Nonprofit Marketing Agency in San Antonio
It’s no secret that digital marketing and fundraising are here to stay! If you’re a nonprofit leader trying to grow your organization, you know that you need to be leveraging online platforms. You likely already have a website, a Facebook page, and do at least some email marketing, but what about …
Nonprofit Multichannel Marketing: How Many Places Does Your Nonprofit Actually Need to Be?
Nonprofit marketing in the digital era can feel very complex. There are so many options for getting the word out about your organization that it can become paralyzing and cause you to do nothing. This is especially true for people who have been in the nonprofit space for several decades. They …
Can a Nonprofit Marketing Agency in San Diego Really Provide an ROI?
Return on investment (ROI) is a term that businesses tend to use much more than nonprofits. This is likely because businesses are focused on bringing in revenue, increasing profit margins, and improving cash flow, while the average nonprofit tends to focus on bringing in just enough donations to …
When It Makes Sense to Outsource Your Marketing to a Nonprofit Marketing Agency in Charlotte
Businesses tend to outsource a lot. Nonprofits? Not as much. Maybe it’s because nonprofits want to use their limited funds wisely, and they feel like spending donor dollars on outside services is not doing so, or perhaps they think handling tasks in-house is the best way to ensure that their mission …
How Your Nonprofit Handles New Subscribers Matters More Than You Might Think
When someone provides your Houston nonprofit with their email address, what happens next? Do they just get added to your list of email subscribers, and then only hear from your organization the next time it sends out a quarterly newsletter or a fundraising pitch? If this is generally what happens at …