With the rise of the online marketplace, consumers have more options than ever to purchase products. Whether they opt for Amazon.com or the local grocery store, one thing all retailers should strive for is to improve the customer experience. However, with so many different consumers, each with their …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
Americans with Disabilities Act (ADA) Pitfalls: What Do Small Business Owners Need to Know?
The Americans with Disabilities Act (ADA) is a federal law that protects employees and job candidates against disability-based discrimination. This includes discrimination with regard to employment status and compensation, and harassment in the workplace. There is also a provision concerning the …
The High Cost of Not Screening Tenants
Tenant screening services can be a cost factor, depending on what information you are seeking, but the cost is minimal compared to the cost of not screening your tenants. Renting to anyone who walks in off the street can often lead down a dangerous and costly road if you aren’t prepared to screen …
The Power Of Setting Unrealistic Goals
Discussions around goal setting often revolve around setting realistic goals. What if I were to tell you that setting unrealistic goals can lead to revolutionary changes in your mindset and then your life? It’s essential to make sure you can take steps to achieve success, but it’s equally important …
What to Do in the Event of a Leak
Water leaks are one of the worst kinds of disasters that you may ever have to deal with on your property. When they go unchecked, leaks can cause a lot of damage and can lead to loss of property and relocation. Water leaks are quite common, and it is good to stay prepared even if you have not …
How Businesses Can Stay on the Right Side of the Law when Using Social Media
Social media can be a great tool for businesses and there are plenty of inspiring examples of businesses getting it very, very right. Possibly the most shining example of this is still the tweet sent by Oreo during the blackout in the 2013 Super Bowl, which featured a spotlight Oreo and the caption, …
