Every business, irrespective of size or industry, benefits from creativity. Sales people dream up new pitches. Engineers invent products. Marketers come up with new logos. Legal Departments try out novel legal theories. Front-line workers figure out more efficient ways to do their jobs. One of the …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
5 Key Prep Tips for a Winning Presentation
Business presentations carry hidden traps that, with adequate preparation, can be anticipated and overcome. The good news is that, unlike many business situations that demand public speaking, such as interviews, meetings and networking, a formal presentation allows you complete control and plenty of …
7 Genius Business Travel Secrets from Frequent Flyers
If you spend a lot of your time travelling for work, you’re likely always on the lookout for ways you can make it a little bit easier—whether it’s a hack for speeding-up your check-in, advice on how to pack, or some other time, money, or sanity-saving tip. We’ve rounded up some first-class travel …
How to Attract Clientele to Your Bar
It seems that the bar industry has seen better days than these past few years. As prices of almost everything we use daily are on the rise, many bars have to face half-empty Friday nights, as liquor has become considerably cheaper in a supermarket. Those few faithful customers that still patronize …
5 Ways to Build Long-Lasting Customer Relationships
Every bit from a new customer helps to build your business. But what’s better than getting a new customer? Turning that first-time buyer into a loyal supporter, who will not only continue to spend money, but will also help spread the word about your product or service. Here are a few tips to help …
5 Design Mistakes to Avoid When Building Your Ecommerce Website
Creating your own ecommerce site requires a lot of brains and, let’s face it, some luck. However, when it comes down to ecommerce, you can minimize the risks by understanding how your consumers use your site and how can you can constantly improve it. The amount of mistakes and tiny errors one can …
