One thing is for sure, you can have the greatest looking website in the world, but if it isn’t converting potential clients into lifelong customers, it isn’t going to do you any good. The whole goal of web content is to entice others to want to do business with you and only you. So, why isn’t yours …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
7 Simple Yet Effective Strategies for Overcoming Your Small Business Fears
This article is one in the multi-part series entitled The Entrepreneurial Mindset. Approximately three years ago, I found myself face-to-face with the one thing I had always dreamt of but had been too afraid to pursue. My then-boyfriend, now-husband was offered a job across the country and this …
Mission Statement Examples, Ideas, and Inspiration
A study of corporate mission statements yields some interesting results. Most notably, that nobody really agrees what a mission statement is or should be. However there are some common themes that can be observed when looking at the mission statements of large companies throughout the …
Creating Healthy Boundaries: How to Effectively Separate Work from Home
When you decided to take the leap into self-employment, you likely knew that there would be sacrifices. Long days mean that you miss dinners with the family, and impromptu situations that require your immediate attention often result in not being able to attend family affairs because work has to …
Audio Interview with Roger Beaudoin, The Restaurant Rock Star
Roger Beaudoin, known as The Restaurant Rock Star, offers listeners in this interview his list of “Ten Common Habits of Ineffective Restaurant Service.” While his list was born out of his expertise is in the restaurant industry, his suggestions can be applied to almost any business looking to …
How to Make Your Meetings More Successful
Part of running a successful small business means taking part in meetings. Whether you’re getting your employees together to talk about some upcoming changes within your company or you’re engaged with a group of other small business owners looking to have a mastermind session, you want your time …
