For some time now, banks and other financial institutions have tried their best to keep up with consumer marketing and to meet changing customer requirements. This is the main reason why recently we have seen a massive shift in how banks build their strategies for growth through personalized …
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Things to Do When Hiring a Criminal Lawyer
Criminal charges can be challenging to deal with. One misstep and you could lose your rights or face other disastrous effects. Regardless of how dire the situation appears, a qualified criminal defense attorney can make a massive difference. Your lawyer can mean the difference between victory and …
Soft Skills in Engineering: Collaboration Is Key for Innovation
When most companies hire for engineering positions, they’re looking specifically for technical capabilities. After all, engineering often drives the value stream—whether it’s manufacturing, infrastructure, product, or something else entirely. An engineer’s résumé needs to speak to their technical …
How Has Big Data Transformed Business Operations?
Data is the information provided by tools used to measure, record, and extract information from phenomena. These tools are known as Big Data. They are designed to answer questions based on their experience with prior data sets instead of being instructed to look for specific patterns in new data. …
The Marketing Funnel and Your Business: What You Need to Know
There are many different online variations of the marketing funnel but the basic synopsis is that your target market will typically go through the following stages when converting into a customer: awareness, consideration, conversion, loyalty, and advocacy. The before and after steps in relation …
How Much Should the Church Budget Dedicate to Facilities?
If your church carries a mortgage, chances are your church is like many homeowners in Southern California, house rich and cash poor. That means your church has more equity locked into the value of your property and facility than it has in liquid assets. This disparity brings additional tension to …
