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6 Ways to Combat Brand Fatigue

Nowadays, we’re being constantly overwhelmed by commercials. An average American is exposed to 4,000 to 10,000 ads on a daily basis. It’s no wonder that the number of Americans using some sort of ad blocking software doubled in the last four years, reaching a 30 percent mark in 2018. People are getting absolutely overwhelmed by ads, and this is a phenomenon commonly known as ad … [Read more...]