If you want your business to do well, it needs to have a good online presence. Even if your business doesn’t sell products or services online, you need to be able to have your potential customers find you online. Everyone is active online today, and so is your competition. If you aren’t trying to improve your business’s online presence, you could be losing out on a lot of … [Read more...]
Due to advancements in technology, modern-day entrepreneurs have everything they need to succeed. However, it’s not all about buying expensive gadgets and gizmos, but selecting a few you like and using them properly. So, what are the good habits of tech-savvy entrepreneurs? Read on to find out. Using Social Media Something modern-day entrepreneurs do is use social media as … [Read more...]
You may think that being a successful e-commerce shop owner is as easy building a website, adding some products to your shop, and posting some blog content for people to read. But the truth is, while it’s easy to launch an e-commerce shop, becoming truly successful is not. In fact, e-commerce shops are known to have an 80% failure rate beyond their first years. But you don’t … [Read more...]
If you look at your timelines, the most shared posts are video content, which are usually around three minutes at most. This is why it is so easy to think writing blog articles may not be as important anymore as creating vlogs or short clips. However, putting blogging aside may hurt your views and your ranking. Publishing articles on your page is still one of the most … [Read more...]
In today’s era of technology, your business needs an online presence to remain relevant. A website offers a low-cost solution to extend your business reach to a global audience. One of the most important features of your site is your company blog. A blog allows you to create compelling content that resonates with your target audience, influencing their purchase decisions. A … [Read more...]
Most blog readers are busy people, probably not willing to spend hours reading your long blog post word by word. An astonishing statistic shows that on the average web page, users take time to read at most 28% of the total words in a single visit to the web page. Seems like bloggers stand no chance here, right? This is most likely due to the fact that most blog readers will not … [Read more...]
Being your own boss definitely has its perks. It allows its practitioners to set their own schedules, have more control over their income, and have more control over the kind of work they take on. No one tells them what to do, where to go, what to wear, etc. Being your own boss allows people to have more freedom, but it also tends to require more discipline, motivation, and … [Read more...]
The success of a company has always been predicated upon its ability to reach potential customers. In the modern age, various techniques that were used for this purpose have coalesced into what we now called marketing. As new channels of communications opened up over time, largely through development of new technologies, marketing experts kept expanding their repertoire of … [Read more...]
No matter what kind of startup you’re running, you should always aim at generating leads and converting those leads into sales. However, studies have shown that 46% of startups fail because they don’t acquire enough customers. What this means is that generating leads isn’t as easy as some people would have you believe. Luckily, if you follow some ways that have proven to be … [Read more...]
The argument about blogging or vlogging has been creating a buzz in the digital society for a while. The debate about which medium reigns supreme in the modern web is indeed a subject that’s worthy of in-depth discussion. Marketers and advertisers alike are not oblivious to the power of blogging. From startups to mass media giants, blogging has become the backbone of … [Read more...]
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