Trade shows are great for business and just because you are a small business, it doesn’t mean you cannot be seen and heard at these events. Often, big companies have standard stalls and don’t really bother too much to stand out from the crowd. This is where you as a small business can stand out and …
Competition Research Articles and Interviews (tag)
4 Signs that Your Business Idea Is Viable
If you’re like most entrepreneurs or wannabe entrepreneurs, you have ideas every day. In the shower or bath, when out walking, and as you try to doze off. They just come to you. However, you have to qualify them to determine which are worth pursuing and those that just aren’t viable. How do you do …
Overcoming the Challenges of the Trucking Industry
The trucking business can be a lucrative field when it is managed correctly. No matter what parts of our lives end up converting to a digital format, there is no less need to be able to move things from place to place. You can't email someone a package, after all. Because it's such an enduring …
Finding Your Niche is as Easy as ABC
The concept of “finding riches in the niches” should not be a new concept to any businessperson. Finding, focusing on, and fulfilling the needs of a defined, targeted constituency is the only path to success. Seth Grodin says, “The secret to being the best in the world is to make the 'world' …
4 Basic Elements of a Solid Marketing Plan
When it comes to marketing your small business, you have a ton of options and avenues to consider. For instance, there’s your website and deciding what to put on it, both in text and images, and even whether or not to have a blog. You have to think about social media too, as well as which platforms …
#1 Piece of Advice from Other Small Business Owners
If you’re anything like I am, you look at some of the successful small business owners you know and wonder how they’ve managed to grow their companies into what they are today. Specifically, you think about what they know that you might not when it comes to owning and operating a business that can …